14:20

The Secret Recipe for creating vendor lock-in

Ever heard people acclaim how their IT help desk speaks in terms they can understand?

Ever seen a customer who's more confident in their software vendor after a serious server crash than before it?

What if people would say YES to all of the above and reference your support by name?

WHAT IF YOU COULD BE THAT COMPANY, THAT DEVELOPER, THAT FREELANCER WHO MAKES THE EXCEPTION TO THE RULE?

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